articles
Successful promotion of the brand in social networks: factor analysis
Published in
№ 2(56)
30 april 2015 year
Rubric: Internet marketing
Authors: Činčikaitė R., Kurojedova D.
Rubric: Internet marketing
Authors: Činčikaitė R., Kurojedova D.
brand, social networks, users, biometric analysis, multiple criteria assessment.
The author:
Činčikaitė R.
Degree:
Doctor of Social Science, Economics (04S), Associate Professor, Department of Business Technologies, Faculty of Business Management, Vilnius Gediminas Technical University
Location:
Vilnius, Lithuania
The author:
Kurojedova D.
Degree:
Bachelor Department of Business Technologies, Faculty of Business Management, Vilnius Gediminas Technical University
Location:
Vilnius, Lithuania
