Degree
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Professor, Head of Information Technologies in Management Department, Graduate School of Management, St. Petersburg University |
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E-mail
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gavrilova@gsom.spbuu.ru |
Location
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Saint Petersburg, Russia |
Articles
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Typology and systematization of approaches to the development of company strategy: models and methods from adjacent sciencesModern organizations are forced to operate in a dynamically changing external environment with a high degree of uncertainty, which causes diffi in developing an enterprise strategy. Since most of supporting methods for strategy formulation, created as part of strategic management, have a rigid prescribed structure, they cannot be adapted to make strategic decisions in an environment where the amount of information and relationships that must be considered for effective management has increased many times compared with time when these methods were created. The main purpose of this study is to expand the supporting toolkit for strategy formulation through models and methods generated in such disciplines as knowledge engineering, artificial intelligence, operations research and enterprise modeling. The article considers the process of strategy formulation from the point of view of strategic problem solving and strategic decision-making, which can be considered as working with knowledge - capturing, structuring, transmitting and using them. In the course of the study, an integrative literature review was used, which made it possible to identify a number of models and methods potentially applicable for strategy formulation, and a new formal-logical classification of models and methods depending on the degree of their formalization was developed. The proposed classification allows to identify three main groups of models and methods: informal, semiformal and formal, and it can serve as a conceptual basis for building a methodology for choosing tools for supporting the enterprise strategy formulation and the development of information systems. Read more... |